Posts Tagged ‘Focus’

Sleek, Stylish, Sporty… Significant

Friday, January 15th, 2010
The AutoWeek editorial staff has named Ford’s next-generation Focus the “Most Significant” vehicle of the 2010 North American International Auto Show. High praise indeed, considering the number of excellent cars and trucks at this month’s annual gathering in Detroit. The popular auto show hosted nearly 40 new vehicle premieres.

The next-generation Ford Focus made its worldwide debut Monday, Jan. 11 at the 2010 North American International Auto Show. Scheduled to go on sale in both North America and Europe early in 2011, the new Focus will offer customers more affordable technologies and features than ever in this segment, noteworthy levels of craftsmanship, outstanding fuel economy and a new standard for driving quality.

The prestigious AutoWeek award is being presented just three days after Ford received both the North American Car and Truck of the Year awards for the 2010 Ford Fusion Hybrid and 2010 Ford Transit Connect, respectively.

Sleek, stylish and sporty, the new Focus will eventually be sold in 122 markets, with up to 80 percent parts commonality. The Focus will be built on Ford’s new C-car platform, which will underpin up to 10 unique models and generate sales of 2 million units annually.

The next-generation Ford Focus will be on public display at NAIAS – along with other award-winning Ford, Lincoln and Mercury vehicles – in Detroit’s Cobo Hall through Jan. 24.

For more information
For photos and more information on the next-generation Ford Focus, please click here to reach the global media site.

Quotes
“This was a unanimous vote, one of the few in the history of the AutoWeek award. This car gives Ford and Focus fans their car back. By that we mean enthusiasts have been crying for the European Focus for years and we’re finally getting our wish. We also think it’s a perfect platform for an SVT version. The car goes on sale in 2011 powered by a sporty four-cylinder engine mated to a DSG transmission, and we can’t wait to drive it.”
– Wes Raynal, Editor of AutoWeek and autoweek.com

“We are delighted and humbled with the initial response to the next-generation Ford Focus. The new Focus is a direct result of our new global product development system and perhaps the best example yet of what we believe a global Ford product should be – great to look at, great to sit in and great to drive. This is truly ONE Ford in action.”
– Derrick Kuzak, Ford’s Group Vice President for Global Product Development

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Taking Charge – Ford’s Electrification Plans Get a Boost

Friday, October 9th, 2009
Nancy Gioia

To hear Nancy Gioia, Ford's director of Global Electrification, talk about Ford's electric and hybrid vehicle plans click here.

Ford Motor Company is intensifying its focus on global electrification with the creation of a new position to lead the planning and strategy for Ford’s future electric vehicle portfolio.

Nancy Gioia, formerly Ford’s director of Sustainable Mobility Technology and Hybrid Vehicle Programs, North America, has been named director of Ford Global Electrification.

Charging forward
In her new position, Gioia will direct strategy and planning for Ford’s global electric vehicle portfolio, touching all aspects of electrified transportation, including product planning, supplier partnerships and collaboration with the energy industry and government.

Ford’s has announced plans to develop three distinct types of electrified vehicles – hybrid electric vehicles, plug-in hybrid electric vehicles and pure battery electric vehicles. They include:

  • Battery electric Transit Connect commercial van in 2010
  • Battery electric Focus passenger car in 2011
  • Next-generation hybrid vehicle in 2012
  • Plug-in hybrid in 2012


Ford’s electrification strategy is consistent with its commitment to deliver affordable fuel efficient technology to millions of customers. The company is poised to take advantage of rapid advancements in electrified vehicle technology – particularly lithium-ion batteries – while leveraging the scale of global vehicle platforms to ultimately reduce the cost of new electric vehicles.

Global fleet testing under way
The globalization of Ford’s electrification strategy is well under way, with test fleets on both sides of the Atlantic. At the recent Frankfurt Motor Show, Ford of Europe revealed the first of a fleet of battery electric vehicle prototypes based on the Ford Focus, and specially developed to participate in the U.K. government’s “Ultra-Low Carbon Vehicles” demonstration initiative next year. The research program aims to test the technology’s suitability for potential future application in Ford’s European passenger car range.

A consortium of Ford, Scottish and Southern Energy and Strathclyde University will use the fleet of 15 prototype Ford Focus BEVs and a charging infrastructure in and around the London Borough of Hillingdon starting in early 2010.

The Focus BEV prototype is based on the current European Ford Focus and will use a new all-electric powertrain, developed with Ford supplier partner Magna. This technology is based on that being developed for Ford’s new-generation C-sized global vehicle architecture that will be launched in North America in 2011.

In North America, Ford and its energy industry partners continue to collaborate on the connectivity issue between electric vehicles and the electric grid. Over the past two years, Ford and its utility partners have logged more than 75,000 miles on a test fleet of plug-in Escape Hybrids. Plug-in hybrid research focuses on four primary areas: battery technology, vehicle systems, customer usage and grid infrastructure.

In addition, Ford has developed an intelligent vehicle-to-grid communications and control system for its plug-in hybrid electric vehicles that “talks” directly with the nation’s electric grid.

Commercial and retail electric products planned
Ford is set to deliver its first electrified vehicle in 2010 when it will launch a pure battery electric Transit Connect small commercial van. The vehicle will be targeted to fleets and businesses with short, defined transportation routes and the ability to return to a central charging location at day’s end.

In 2011, Ford will launch the battery electric Ford Focus passenger vehicle. Built off the new global C platform, the BEV Focus will be produced at the Michigan Assembly Plant for both retail and commercial customers.

Quotes
“We recognize that pursuing electrification as one of our technology paths presents unique challenges for commercialization of the vehicles. It requires us to collaborate with new partners, define new business models, connect to a new infrastructure for the vehicles and meet new customer expectations around the globe.”
– Sue Cischke, Ford’s group vice president of Sustainability, Environment and Safety Engineering

“Ford is strongly positioned to accelerate its electric vehicle strategy thanks in part to the significant research we’ve already completed. Nancy’s unique background and experience in leading the hybrid technology and electric vehicle product teams position her well to coordinate our electric efforts across product development, sustainability and government affairs as we move to the next frontier of this new form of transportation.”
– Barb Samardzich, Ford vice president, Powertrain Engineering

“This fleet of Focus BEV prototypes is an important step toward developing a realistic solution and viable market for electric vehicles in the U.K., Europe and North America. Our electrification strategy absolutely depends on strong alliances with key partners whose expertise and resources complement our extensive experience and global production capabilities.”
– Nancy Gioia, Director of Ford Global Electrification

“Broad commercialization of electric transportation will require unprecedented collaboration among all stakeholders and new ways of doing business. Ford is committed to help lead the way to find creative solutions to ensure that electrified vehicles can deliver benefits to our customers, the environment and our business around the globe in a sustainable way.”
– Nancy Gioia, Director of Ford Global Electrification

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GOV. GRANHOLM RIDES BATTERY ELECTRIC VEHICLE

Wednesday, January 14th, 2009

Governor Granholm Takes a Ride in Ford Battery Electric Vehicle



Gov. Granholm  rides battery electric vehicle

When Michigan’s Gov. Jennifer Granholm arrived at Cobo Conference and Exhibition Center in Detroit for a tour of the 2009 North American International Auto Show it was in a battery electric Ford Focus demonstration vehicle driven by Nancy Gioia, director, Sustainable Mobility Technologies and Hybrid Vehicle Programs.

“At first, she was surprised that it wasn’t merely a concept car, but actually a road-ready demonstrator of battery electric vehicle technology,” Gioia says. “I think she was wowed by how it’s quiet, smooth and fun to drive – that it’s a no compromise driving experience.”

Gioia told the governor about Ford Motor Company’s aggressive plan to bring a family of electric vehicles to the North American market by 2012. Ford will introduce four new vehicles in four years including a new battery electric commercial van in 2010, a new battery electric small car in 2011 to be developed jointly with Magna International, a next-generation hybrid vehicle, and a plug-in hybrid by 2012.

Granholm was reportedly impressed that Ford’s battery-powered small car planned for 2011 has a targeted range of up to 100 miles on a single charge, without using a single drop of gasoline.

Gioia and Granholm also discussed what Ford’s plan could mean for Michigan in terms of technology development, engineering and potentially manufacturing both on the vehicle level and component level.

“She’s very excited that Ford is leading the way in the electrification of vehicles,” Gioia says. “She also kidded me that I drive too fast, but I wanted to be sure she knew how peppy this electric vehicle is.”

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