Posts Tagged ‘IIHS Top Safety Pick’

The Envelope Please… and the ‘Top Safety Pick’ goes to… Lincoln MKT

Thursday, September 10th, 2009
2010 Lincoln MKT

Roll out the red carpet. Here comes the all-new 2010 Lincoln MKT, a luxurious three-row crossover that just earned a “Top Safety Pick” rating from the Insurance Institute for Highway Safety (IIHS).

The new MKT – arriving in dealerships now – offers an array standard crash-protection, crash-avoidance and driver-awareness features, and further solidifies Ford Motor Company’s industry-leading number of Top Safety Picks. To earn this designation, a vehicle must receive a rating of “good” in offset frontal-, side- and rear-impact evaluations and offer electronic stability control.

Lincoln is offering luxury crossover customers a fresh new choice with the 2010 Lincoln MKT, a three-row crossover that delivers the optimal blend of distinctive design, interior spaciousness and craftsmanship, fuel economy and advanced driver aid and safety technologies.

The Lincoln MKT joins the two-row Lincoln MKX midsize premium crossover, the sporty Lincoln MKS luxury sedan launched in 2008 and the midsize Lincoln MKZ in earning coveted IIHS “Top Safety Pick” ratings, building on Ford Motor Company’s safety leadership.

Technology under the skin
The Lincoln MKT features an advanced structural safety system that combines octagonal front frame rails, tunnel rails and support members that are designed to absorb and redirect crash forces away from the passenger compartment.

Lincoln MKT also includes Side Protection And Cabin Enhancement Architecture (SPACE®) to optimize side-impact occupant protection. The SPACE system integrates a hydroformed high-strength steel tube in the floor that runs the width of the vehicle from B-pillar to B-pillar and reinforcements along the rocker panels to help protect passengers in side-impact incidents.

Lincoln MKT also features Ford’s enhanced Personal Safety System™, combining multiple technologies to tailor the air bag package and safety belt functions to the individual passenger and the accident circumstances. The system can identify variables, such as severity of the crash, weight of the individual passenger and safety belt usage to adjust air bag deployment force.

Read more about the Lincoln MKT’s array of driver aid and safety features here.

Quotes:

“Earning a Top Safety Pick rating is great news because the Insurance Institute’s tests are some of the most demanding conducted outside of our own laboratories, and customers increasingly rely on them when choosing a new vehicle.”
– Sue Cischke, Group Vice President of Ford Sustainability, Environment and Safety Engineering

“The MKT’s array of advanced safety technologies raises the bar for luxury vehicles and pushes the new frontier of ‘active’ crash-avoidance features that help drivers avoid or reduce the severity of accidents. In the unfortunate event of an accident, the MKT offers a high level of crash protection, including leading crash-safety ratings such as the IIHS ‘Top Safety Pick.’”
– Steve Kozak, Chief Engineer, Ford Safety Systems

“Not only is the all-new Lincoln MKT top safety rated, it is packed with standard luxury features and an array of state-of-the-art technologies, and is unsurpassed in its segment for highway fuel economy.”
– Kate Pearce, Lincoln MKT Marketing Manager

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FORD TAURUS SHOWS SAFETY LEADERSHIP

Tuesday, February 10th, 2009

Ford Taurus demonstrates safety leadership in deliberate crash into a 1 million pound wall at 35 mph.



2010 Ford Taurus Center Console

The Taurus – rated ‘Top Safety Pick’ by the Insurance Institute for Highway Safety (IIHS) – was crash tested at Ford’s testing facilities in Dearborn, Mich., to show what needs to happen in 100 milliseconds, or about a tenth of a second, from start to finish.

In that brief span of time, safety belt pretensioners tighten the belt, frontal air bags are inflated to the appropriate level, and the forces of the crash are being deflected by the structure of the vehicle designed specifically to help protect occupants inside.

The IIHS also gave Taurus top marks – “Good” ratings – for frontal, side and rear impacts. Highlights of the Ford Taurus safety story include:


  • Safety Canopy™ – Ford’s exclusive side impact protection system, featuring side curtain airbags that helps protect front and rear outboard passengers in both rollovers and side impact crashes.


  • SPACE –An acronym for Side Protection And Cabin Enhancement architecture, Ford’s SPACE helps protect occupants using a configuration of strategically placed long steel rails and square tubes under the car body that create 10 different “crush zones” that help channel crash forces away from the occupants inside.


  • AdvanceTrac® – An electronic stability control system that can predict the vehicle’s intentions using a sensor to detect and measure oversteer and yaw by monitoring the vehicle’s speed, throttle position and steering wheel angle. When the system senses wheel slip, engine torque is reduced and braking is applied where needed to help keep the car tracking safely on its intended path.


  • Ford’s Belt-Minder® – A safety belt reminder technology for the driver and front passenger that takes over after the initial safety belt reminder stops chiming. If the driver or front passenger remains unbuckled, the system chimes and flashes a warning lamp for six seconds every 30 seconds for five minutes or until the driver buckles up, whichever comes first.


  • Personal Safety System™ – A suite of seven protection technologies working together as a system to help protect occupants, including dual-stage front air bags and occupant classification.






Quotes

“We want people to see what happens in the blink of an eye. We want to open people’s eyes that not all cars are created equal when it comes to safety. There is a difference and we want to show why Taurus is the safest rated large sedan sold in America.”
- Stephen Kozak, Ford North American Safety Chief Engineer

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SAFETY

Tuesday, December 2nd, 2008

Ford Recognized for Developing Vehicle Safety System Technologies



Collision Warning with Brake Support

Ford has made vehicle safety a priority, and our efforts have earned numerous awards and acknowledgements. The 2008 Taurus was rated the safest full-size car in America. And, Ford has produced more NHTSA 5-star-rated vehicles than any other automaker. With a total of 16 IIHS Top Safety Picks so far, our 2009 lineup has received more than any other brand.

Besting the Toyota RAV-4 and Honda CR-V, the 2009 Ford Escape and Escape Hybrid achieved a “Top Safety Pick” rating from the Insurance Institute for Highway Safety (IIHS), which also named Mercury Mariner and Mariner Hybrid to the top of the small sport utility vehicle segment.

New vehicle safety technologies include:

Collision Warning with Brake Support – Being introduced in 2009, this “active” safety radar system helps drivers avoid rear-end accidents by detecting moving vehicles ahead and alerting the driver by means of an alarm and warning light.

Ford’s MyKey™ – Ford’s programmable feature that allows parents to limit top speed and audio volume of vehicles, and set speed alert chimes to encourage teens to drive more safely and more fuel efficiently. This feature will be standard on the 2010 Focus as well as many other Ford, Lincoln and Mercury models.

Personal Safety System® – Using the weight and size of the front-passenger seat occupant, the system, which is currently being legislated into all vehicles driven in the U.S., instantly deploys the appropriate airbags exactly at the correct velocity in the event of an impact or rollover.

AdvanceTrac® with Roll Stability Control™ – The only electronic stability control system with two gyroscopic sensors to actively measure and help control both yaw and roll movements. More than one million vehicles feature Ford’s industry exclusive AdvanceTrac with RSC.

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New Ford F-150 Earns ‘Top Safety Pick’

Wednesday, November 26th, 2008

New Ford F-150 Earns ‘Top Safety Pick’ as Ford Extends Industry Lead in Safety Ratings



New Ford F-150 Earns 'Top Safety Pick'

When they say “Built Ford Tough” they aren’t kidding.

The new 2009 Ford F-150 is the latest Ford vehicle to earn the Insurance Institute for Highway Safety’s “Top Safety Pick” award. With the award, Ford Motor Company, including Volvo, adds to its leading number of 16 IIHS “Top Safety Pick” ratings, further separating itself from Honda’s second place tally of 13. IIHS awarded the F-150 its highest rating for front and side impact tests and in evaluations of seats and head restraints.

Ford engineered the new F-150 to also earn top ratings in the U.S. government’s National Highway Traffic Safety Administration (NHTSA) tests to be conducted later this year. Ford has more IIHS Top Safety Picks and government five-star safety-rated vehicles than any other automaker.

The new F-150 also has been recognized as the one and only “Truck of Texas” by the Texas Auto Writers Association (TAWA) – the sixth consecutive year a Ford truck has won top honors – as well as PickupTrucks.com’s Best Overall Half-Ton Pickup.

The Toughest Truck

The F-150’s legendary toughness contributes not only to its durability and capability but its safety as well. The 2009 F-150 has an all-new hydroformed steel body structure – including industry-first use of tubular ultra-high-strength lighter weight steel that offers top performance and contributes to the F-150’s unsurpassed fuel economy in the full-size pickup truck segment.

Also new in the F-150 this year is Ford’s standard Safety Canopy® side-curtain air bag rollover protection system, which helps protect front and rear outboard passengers in both rollovers and side-impact crashes. It is designed to stay inflated for several seconds, as rollover crashes often last longer than side-impact crashes. Added to this is a Ford-first – the new “K-bag,” a front seat dual-chamber side air bag named for its unique shape, which is designed to help protect the rib cage from excessive crash forces during a side impact.

Another standard safety enhancement is a state-of-the-art passenger seat sensor that specifies the timing and type of air-bag deployment based on the weight of the occupant. Additional sensors in the vehicle – monitoring roll stability control and rollover air bag deployment – have been integrated into one unit, increasing the sensitivity and accuracy of the system.

Stability and Towing Control

The F-150’s standard offering of Ford’s exclusive AdvanceTrac® with RSC® (Roll Stability Control) also met a newer requirement that vehicles must offer electronic stability control to earn IIHS’s top rating. The system, using a gyroscopic sensor, detects and measures over-steer, roll and yaw.

Working in conjunction with AdvanceTrac is Trailer Sway Control, which determines from the yaw motion of the truck if the trailer is swaying and takes measures to help bring it under control. Additional towing-related driver-aid features include Integrated Trailer Brake Controller, Tow Haul Mode and Reverse Camera System.

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Ford Leads with Most ‘Top Safety Picks’

Monday, November 24th, 2008

Ford Leads All Automakers with Most ‘Top Safety Picks’ and Most Government ‘Five Star’ Ratings



[media.ford.com: Press Release]

Ford Motor Company has earned more “Top Safety Pick” ratings from the Insurance Institute for Highway Safety (IIHS) than any other automaker with a total of 16 to date. Ford surpassed its closest rival Honda this week (Sept. 25) when four of its 2009 models – Ford Flex, Ford Fusion, Lincoln MKS and Mercury Milan – achieved “Top Safety Pick” ratings from the Insurance Institute for Highway Safety (IIHS). Ford also has more 5-star government crash test ratings than any other automaker.



Auto 123: Ford tops when it comes to safety according to IIHS

The Car Connection: Ford Boasts More IIHS Top Safety Picks Than Any Other Automaker

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Ford Leads with Most ‘Top Safety Picks’

Thursday, September 25th, 2008

Ford Leads All Automakers with Most 'Top Safety Picks', Besting Honda in IIHS Crash Tests



2009 Ford Flex

Ford Motor Company has earned more "Top Safety Pick" ratings from the Insurance Institute for Highway Safety (IIHS) than any other automaker with a total of 16 to date. Ford surpassed its closest rival Honda this week when four of its 2009 models – Ford Flex, Ford Fusion, Lincoln MKS and Mercury Milan – achieved “Top Safety Pick” ratings from the Insurance Institute for Highway Safety (IIHS). Ford also has more 5-star government crash test ratings than any other automaker.

How They Get Picked

To earn IIHS’s "Top Safety Pick," vehicles must earn the top "good" ratings in the institute’s high-speed front and side crash tests, and a rear crash test simulation that evaluates seat and head restraints. An added requirement since 2007 is that vehicles also must offer electronic stability control.

Helping Drivers Maintain Control

Flex, MKS, Fusion and Milan excelled in each of the institute’s crash tests, and AdvanceTrac® electronic stability control is available for each vehicle. The safety system uses sensors to detect and measure yaw, or side-to-side skidding conditions, by monitoring the vehicle’s speed, throttle position and steering wheel angle. When AdvanceTrac® senses wheel slip, engine torque is reduced and braking is applied where needed to help the driver keep the car tracking on its intended path. IIHS has stated that "AdvanceTrac significantly reduces crash risk by helping drivers maintain control of their vehicles during emergency maneuvers."

Structural Strength Is a Safety Fundamental

Flex, MKS, Fusion and Milan get some of their core strength from the use of lightweight aluminum-coated boron steel – one of the strongest weld-able materials – in the body structure. The use of high-strength steel in the B-pillars is only part of their robust safety profile. Ford engineers also located the side door intrusion beams to help manage and absorb energy during side impact crashes.

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