Ford Motor Company used its head-turning 2010 Ford Taurus SHO in an attempt to break up Tonight Show host Conan O’Brien’s “marriage” on national television.
The TV star’s long-running relationship with his 1992 Ford Taurus SHO was challenged when the all-new 2010 Taurus SHO made an appearance on the late-night comedy show on Oct. 29. A national audience saw firsthand whether O’Brien’s steadfast love for his Jewel green SHO could be tempted with this latest sexy head-turner from Ford.
O’Brien’s second-generation ‘Super High Output’ Taurus has been the focus of the late night comedian’s skits many times including during O’Brien’s premier as host of “The Tonight Show” earlier this year.
During the skit O’Brien, who is confident there could never be a better performance sedan than his ’92 Taurus SHO, is tempted by the 2010 model’s 365-horespower V-6 and its high tech features. Amy Marentic, Ford’s Group marketing manager for Taurus, teaches O’Brien a thing or two when it comes to the Taurus SHO.
Find out if the new 2010 Taurus SHO can win over O’Brien at www.thefordstory.com.
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“We were very excited to get the chance to expose Conan to a much more modern and innovative Taurus SHO. There’s no comparison when it comes to comparing his nearly 20 year-old SHO to our new flagship but it was a lot of fun challenging him to find something about the new SHO to joke about.”
— Amy Marentic, Ford’s Group marketing manager for Taurus
Tags: Conan O'Brien, Ford, Ford Motor Company, Ford Taurus SHO, The Tonight Show
