Check out Ford’s latest live chat with Safety Strategy Manager, and MyKey™ inventor, Andrew Sarkisian. The chat focused on Ford’s technology—MyKey, and gave an introspective look into its unique features that encourage safe driving habits in teens.
Ford’s MyKey, now standard equipment across many Ford, Lincoln and Mercury models, allows owners to program their vehicle with a key to limit the vehicle’s top speed and audio volume. MyKey also encourages safety belt usage, provides earlier low-fuel warnings and can be programmed to sound special chimes at 45, 55 and 65 mph.
Sarkisian was personally motivated not only by teen driving statistics, but by watching his own two teenage daughters get behind the wheel for the first time. He and his wife Sharon knew they couldn’t always sit in that passenger’s seat and offer direction—and so the idea behind MyKey began.
Check out the live chat. Click Here
Quotes:
“You want to teach them these good habits early on. But how can we keep them motivated when we’re not in the passenger seat? That’s where MyKey comes in.”
- MyKey™ inventor, Andrew Sarkisian
“I see MyKey as offering a little peace of mind for parents. I can’t always be there. But I think about what I would tell my kids when they were learning to drive. I’d tell them ‘Buckle your seat belt.’ ‘Watch your speed.’ ‘And turn down that radio.’ MyKey is a choice. It’s just one more tool in mom and dad’s toolbox.”
- MyKey™ inventor, Andrew Sarkisian
Tags: Ford, Ford Motor Company, Ford Technology, MyKey
