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TECHNOLOGICALLY INSPIRED

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TECHNOLOGICALLY INSPIRED

2008-01-13 04:53 GMT

Verve offers surprising spaciousness, quality materials and lots of smart features

The Verve concept interior follows the sensuous curves and contours of the instrument panel shape and features:

  • A center stack that decouples traditional elements of the entertainment system – the screen, control elements and the electronics. With these features separated, designers could position controls for optimal ergonomics – in a design resembling the logic of a mobile phone.
  • A center console with a tray for mobile phone or MP3 player, and a large bin for a purse or shoulder bag near the handbrake.
  • Heating/ventilation controls, highlighted in a lozenge shape at the midpoint of the center stack. They have large twist dials inspired by the sculpture found in high-quality power showers.
  • Key electronic systems such as navigation, a dynamic sound system and in-car phone controls.
  • Speedometer and tachometer that are uniquely framed by binocular-shaped, short tunnels of jewelry-like brightwork that complement the center stack and contrast the rich interior colors like a fashion accessory.
  • A steering wheel sculpted of soft-feel material, punctuated by the Ford oval badge as a rich tactile and visual centerpiece.

ABOUT FORD MOTOR COMPANY

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles in 200 markets across six continents. With about 260,000 employees and about 100 plants worldwide, the company’s core and affiliated automotive brands include Ford, Jaguar, Land Rover, Lincoln, Mercury, Volvo and Mazda. The company provides financial services through Ford Motor Credit Company.

For more information about Ford Motor Company and its global initiatives, visit http://media.ford.com.

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